Singapore care platform expands to Australia

Singaporean technology-led caregiving and health platform Homage has appointed a country manager as it expands into Australia.

Ben Johnston, the former general manger of Seek Business, will be charged with leading the Australian expansion of the company to provide home-based and in-facility care options in Australia.

Homage CEO and founder Gillian Tee says Mr Johnston is well qualified to lead the company’s mission in Australia.

“Ben’s business experience, combined with his personal experience in home healthcare needs, align with the Homage values,” she said in a statement.  

Combining technology and professional care

Homage combines caregivers, therapists and clinicians with smart technology to provide holistic care and wellness to older adults and families.

Its technology platform provides services to a client base of government providers, federal care plans, health organisations and employers across Singapore, Malaysia, Australia and Japan. 

The core product platform includes a range of non-medical and medical solutions, including disability assessments and care planning, personal care assistance with daily activities, and skilled nursing procedures and rehabilitation services.

Mr Johnston has 21 years of international experience across industries including as financial services, media and retail, along with firsthand experience addressing the challenges of Australian families in securing suitable care for loved ones.   

“The ecosystem of care has far-reaching effects across multiple generations, yet it is also deeply personal to both individuals and their families,” he said in a statement.

“But to make a real and lasting difference, we need to tackle issues not just at the home level, but at the industry level as well.

“Australia has made many important commitments to improve the quality and accessibility of care in the last two years, and we intend to be part of that transformation.”

Headquarters in Melbourne

In June, Homage announced that it had chosen Melbourne as its headquarters in Australia.  

Ms Tee says Victoria was chosen because Homage saw “strong support and deep commitment” from the state government, municipalities and local communities.

“(Support) towards building better solutions in the long term care sector – what we see as opportunities for meaningful private-public partnerships that we hope to be a part of fostering.”

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